SailGP and Oracle Expand Cloud Technology Partnership, Elevate Fan Experience

SailGP and Oracle Expand Cloud Technology Partnership, Elevate Fan Experience

SailGP, the world’s most exciting racing on water, and Oracle have successfully worked together over the past 3 seasons and have now extended the partnership through the end of 2026. As part of the new agreement, SailGP is leveraging Oracle Customer Experience (CX) technology to elevate the fan experience. This technology will help improve the digital customer experience for SailGP’s global fanbase.

The technology includes Oracle Cloud Solution, which will provide improved customer data insights and streamlined data flows. Fans will be able to access exclusive content, including live and on-demand video, direct from SailGP’s website and app. Additionally, SailGP will be able to use the technology to gain improved data analytics, which will help the organization better understand their customers.

By using Oracle Cloud Solution for SailGP’s technology stack, the organization will be able to amplify the fan experience and bring increased excitement to the world’s most thrilling racing on water.

Robert Wilson
Robert Wilson author

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