After years of anticipation, the renowned stock trading platform Robinhood has finally launched in the U.K, with the full rollout expected early 2024. Having started the preparation process nearly five years ago with extensive local hiring, the start-up pulled the plug on the launch in mid-2020. This followed alleged claims of misleading customers and implementing risky trading strategies; leading to the brand receiving multiple multimillion-dollar fines amidst severe system outages.
This penalty instead became a blessing in disguise, propelling the company to record highs after domestic Robinhood users hit 23 million-mark in 2021, having experienced a trend of explosive surge driven by the pandemic-era lockdown. After months of buildup and following confirmation of brokerage and crypto operations for the EU, Robinhood holders getting introductions soon via the app’s waitlist.
